Many people working within the marketing and print industry
will have heard quite regularly that print design and media is dead. Although
it is no lie that newspaper and physical magazines are dropping in revenue the
demand for them is still there. The digital era is most defiantly among us and
the incline of people who are using digital methods of information is now
higher than ever. This is expected in this day and age with technology
developing and becoming more prominent.
Whether or not is actually dies out completely, the physical
products will. So this is things like newspapers, books, magazines etc. These
things mentioned will not be the most profitable means of delivering
information, instead people will look for more high-tech ways of interacting
with media. This is not to say print is bad. It just means that digital is
better. It has many advantages and will therefore reign above print.
Some advantages of Digital include:
-New audiences
-Social Media platforms
-Global distribution
-Lower production cost
-Multi-platform
Sam- Re.Loaded: Marketing Agency Northampton
